Logo and pricing sheet ideas for photography branding
Branding is a way to market yourself or your business. This includes logos, colors, font styles, etc. For myself, I wanted to incorporate a camera that incorporated a unique part of my name. Since I spell my name with two e’s instead of a y, I wanted to name my business “ee photography” which is different and also rhymes. So, with those two requirements I started brainstorming ideas on Pinterest and creating a few sketches of what I could do for my own photography branding.
I really liked how some individuals would use their initials in a cursive font with a circle around it. I made a few variations and decided to make the circle like the lens of a camera and have my two ee’s be at the center.
Another part of photography branding is making a pricing sheet of the services you offer. I learned that it is important to include numbers that end in 99 rather than rounding up to the nearest whole number. This makes people think that they are getting a lower price when in reality it’s not that big of a difference. It’s also good to have at least three different options so that way people also can convince themselves to spend a certain amount if there are one or two options that are higher in price.
I hope a few of those tips helped you in the process of discovering your own photography brand and what you can do to make yourself unique from the rest. Check out this website for some other great photography branding ideas!